Digital Archives

Car Buyers Report Higher Satisfaction When Using Digital Financing Tools, New Cox Automotive Study Shows

ATLANTA, April 26, 2022 – Cox Automotive – Though only 29% of buyers applied for financing online for their most recent vehicle purchase, 96% of those surveyed are willing to do so, according to a new study published by Cox Automotive....

April 28, 2022

Where the auto industry is, and where it needs to go – Bob Lanham, Facebook

Car Dealerships Digital Retailing Marketing

Where the auto industry is, and where it needs to go – Bob Lanham, Facebook

Car dealers and other retail professionals in the automotive industry recently came together in Napa, California for the annual Digital Marketing Strategies Conference. Among the speakers was Facebook’s Head of Automotive Retail, Bob Lanham who joins us today to discuss key takeaways...

July 20, 2021

What does Volvo’s direct-to-consumer sales strategy mean for car dealers – Don Hall, VADA

Car Dealerships Digital Retailing eContracting Latest News

What does Volvo’s direct-to-consumer sales strategy mean for car dealers – Don Hall, VADA

Electric vehicles sales will be moving solely online by the year 2030. Don Hall, President & CEO of the Virginia Automobile Dealers begins the conversation by discussing the issues related to manufacturers selling directly to consumers. The main issue is that...

May 4, 2021