𝑰𝑻 𝒂𝒍𝒍 𝒔𝒕𝒂𝒓𝒕𝒔 𝒘𝒊𝒕𝒉 𝑺𝑨𝑴
Nobody likes filling out a financing form. Not the customer, who finds it long and stressful. Not your web agent, who asks the same questions a hundred times a day. Not your F&I manager, who sometimes finds out too late...
The Gap Between Dealership Leads and Customer Needs
I love the contrast between what dealerships focus on and what customers actually need. Here’s what customers are feeling right now. If you have kids like I do, you already know: groceries, insurance, everything went up. So I’m not surprised...